From Waste to Value.

+$1 trillion of industrial waste goes into landfills every year, without value, data, traceability or insights.

+$550B USD
No traceability, no data
Industrial waste with zero insight or traceability every year.
+$250B USD
You pay to lose value
Paid to haul it away, with nothing ever recovered.
+$220B USD
Regulatory exposure
At risk for compliance and fines, with no traceability to back you up.
Your waste, in seconds

What's yours worth?

Your image is used only to identify and value this waste item.

Unclassified waste = $0 value
$
Data · Value · Traceability

We do the work. You get the value.

You scan your waste

Take a photo — or let your EH Node do it for you — and our AI identifies it instantly. No more guessing what you have or what it's worth.

We classify and value it

The Agent identifies its characteristics, composition, and market value — and analyzes real reuse or transformation routes. Ecohero gives you a complete understanding of your waste, not just a label.

We connect it with buyers

We list your material on Trace-Market, where real transforming industries are looking for it. Whether you generate waste, work as a trader, or use materials like cardboard, paper, PET, or e-waste in your production — this is the place: we connect who generates it with who needs it.

You recover the value

We close the deal and generate full traceability with a digital stamp. You get real income from something that used to only cost you money, plus documented proof if you ever need it.

Without Ecohero

One destination. The landfill.

Chemical Ind. Food Ind. Beverage Ind. Manufacturing Ind. Automotive Ind. Electronics Ind. Construction Ind. Textile Ind. Waste Collection company Landfill
With Ecohero

One hub. Your whole industry connected.

Chemical Ind. Food Ind. Beverage Ind. Manufacturing Ind. Automotive Ind. Electronics Ind. Construction Ind. Textile Ind. Ecohero Technology E-waste Packaging plastics Mixed plastics PET Cardboard Paper Pallets Organic waste Tires Construction waste Transforming Industry Products and new raw materials

One Vision. Every industry.

Our computer vision model identifies, classifies, and values every material in real time — from any camera, anywhere in your facility.

EH Node: wall-mounted camera device with a glowing blue ring
EH Node
Agent active
app.ecohero.io — Agent
Agent · Active 24/7 · 6 nodes online
Detections today
38
kg valued
4,218
Value recovered
$12.6K
Scan History
Green PET AI 94%
$4,300
Cardboard OCC AI 96%
$12,750
Whey AI 97%
$18,400
— For you

Three ways to create value. One platform.

Wherever you sit in the chain — generating, trading, or transforming — Ecohero connects your operation with data, buyers, and compliance.

Generating industries

Turn your waste into documented income.

Chemical, Food, Beverage, Manufacturing, Automotive, Electronics, Construction, Textile industries — and any business generating recurring industrial waste. Scan your waste, our AI classifies and values it, and we connect you with real buyers. No hardware purchase, no long-term contract.

  • 0% cost EH Node installation
  • 34% Ecohero Works commission, only if you sell
  • 100% documented traceability per batch
Value my waste
Waste traders

Sell at market price, not blind.

Brokers, material traders, and collection centers operating today on informal relationships and blind pricing. List your lots on Trace-Market and reach verified industrial buyers across LATAM, without relying only on your personal network.

  • 14% commission, only on what sells
  • Real-time market pricing per material
  • Certified digital record per transaction
Connect my material
Transforming industries

Classified material, not mixed waste.

Recyclers, manufacturers already integrating recovered material into packaging or product, secondary raw material exporters. Find suppliers of pre-classified material with full technical specs — composition, volume, location — without visiting 10 collection centers to build a reliable lot.

  • Pre-classified not mixed waste
  • Consistent volume via active generator network
  • GRI 306 origin traceability ready for reporting
Find supply

Common questions.

If your question isn't answered here, message us on WhatsApp and a human will reply.

01

What is Ecohero?

The operating system for industrial circular economy. We use computer vision to identify, classify, and value waste in real time, connecting it directly with verified industrial buyers.

02

How much does Ecohero cost?

No entry cost or long-term commitment. We charge commission only on successful transactions: 34% on Ecohero Works (full management) or 14% on Trace-Market (buyer connection only).

03

Do I need to buy the EH Node?

No. You can scan waste with any camera or phone. The EH Node (our continuous detection device) is installed at no cost if your volume justifies it.

04

What waste types does Ecohero handle?

E-waste, plastics (packaging, mixed, PET), cardboard, paper, pallets, organic waste, tires, and construction waste — we keep expanding categories based on buyer network demand.

05

How do you guarantee traceability?

Every batch generates a digital stamp with CRETIB classification, composition, weight, and route from origin to final buyer — your documented backup for any regulatory audit.

06

Does Ecohero replace my current collector?

Not necessarily — it gives you visibility and options you don't have today. You can keep working with your collector for waste we don't valorize, and use Ecohero for what has real market value.

07

Who can buy on Trace-Market?

Transforming industries and recyclers verified by our team — this isn't an open, unfiltered marketplace. Every buyer goes through validation before accessing lots.

08

Where does Ecohero operate?

We currently operate in Mexico (based in Jalisco), with active expansion into Colombia, Chile, and Texas, and a Mexico–Japan e-waste corridor in development.

09

What happens to my company's data?

Your identity and real origin are never shared with buyers or traders — everything shows as "Ecohero Works" on the platform. Your composition and volume data is yours; it's only shared with whoever you approve the transaction with.

10

How do I start?

With a free, no-commitment Waste Audit Express — we scan a sample of your waste, show you its real market value, and you decide from there if we move forward.

— Contact

Let's talk waste.

Whether you generate, move or transform material, there's a conversation worth having.

Investor or press? Reach us at edgartemores@eturelab.com